Uruana – Multi Store Responsive WordPress Theme Overview
Uruana is a WooCommerce theme with a clean, understated design, intended for professional online shops in categories such as fashion, electronic devices or games. It includes three homepage variations along with three header styles and three menu styles, giving a store a handful of combinations to choose from.
The theme comes from EngoTheme on ThemeForest. Layouts are built with Visual Composer, now known as WPBakery Page Builder, extended by around 30 custom shortcodes, and theme settings sit in the native WordPress Customizer. Revolution Slider supports header image sliders, and a child theme is included for safe code changes.
In addition to product listings, Uruana provides two product styles, four portfolio styles and blog pages, so a shop can pair its catalogue with lookbooks, project galleries or articles. It is retina ready and responsive across screen sizes. Headers can be changed per page or post, and navigation labels can flag seasonal events or featured sections so visitors notice them.
Key Features of Uruana – Multi Store Responsive WordPress Theme
- Three homepage variations with three header styles and three menu styles
- Visual Composer page building with about 30 extra shortcodes and equal-height column rows
- Fully Ajax shop, including filtering, sorting, page navigation and add to cart for simple and variable products
- Grid, list and sidebar shop layouts, with two product display styles
- Four portfolio styles and blog layouts in grid, list or masonry
- Mega menu with highlight labels to draw attention to important menu items
- Mailchimp opt-in forms using Ajax, plus Contact Form 7
- Customizable breadcrumbs per page, category, archive, post or product
- Google Maps with custom styling and more than 700 Google Fonts
- Coming soon mode with a countdown, child theme and one-click demo import
Who Uruana – Multi Store Responsive WordPress Theme Is Suitable For
Uruana suits small and mid-sized Canadian retailers selling apparel, accessories, consumer electronics or video games who want a tidy, professional storefront. A streetwear label in Montreal or a game retailer in Winnipeg could use the portfolio and blog features to publish collections, product guides or event news.
The Mailchimp integration makes it a fit for stores that rely on email marketing, and the coming soon mode is handy for businesses preparing a launch while the catalogue is still being built.
Important Notes About Uruana – Multi Store Responsive WordPress Theme
Uruana is an older theme built around Visual Composer rather than Elementor or the block editor, and its changelog shows that bundled WPML was removed in version 1.0.2, so multilingual needs would require a separately licensed WPML or another translation plugin. The listing mentions support for Internet Explorer 9 and newer, which reflects its age; compatibility with current WordPress and WooCommerce releases should be confirmed before purchase.
Preview images are not included in the download, and a ThemeForest licence covers one site.
Setup & Ongoing Management by AppiAppi
Once you select Uruana and buy the licence, AppiAppi installs the theme, WooCommerce and required plugins, tests it against current WordPress versions, and sets up your chosen homepage, header and menu style. We add your branding, product photography and descriptions, connect Mailchimp if you use it, and configure payments, shipping and Canadian sales tax.
After the store goes live, AppiAppi handles its upkeep. We upload new products, provide AI-assisted SEO and content support for pages and posts, keep the theme and plugins updated, and help respond to inquiries and orders. The extent of this work depends on your subscription plan.
Original design by EngoTheme. This is the starting point — we customize it with your logo, colours, content, services and SEO structure. View original theme source